How Does The Kinect 2 Compare To The Kinect 1?

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Microsoft recently announced that the Kinect 2 will be available for developers July 15th and a general market release later this year.  Zugara has been part of the Kinect 2 beta program since late 2013 and we can attest to the significant improvements available for the next generation Kinect 2 camera.  The biggest notable difference? The higher resolution capability of the Kinect 2 camera.  Though the Kinect 1 device is a vast improvement over regular webcams, the ...

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12
JUN
7

Augmented Reality, Augmented Reality Game, Augmented Reality Retail, Event Marketing, Experiential Marketing, Kinect, Natural User Interface, NUI, Virtual Dressing Room, Virtual Style Sense, WSS For Kiosks

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Augmented Reality Startups and Venture Capital

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This is a recent VentureBeat OpEd from Zugara titled “Augmented Reality: Where’s the Venture Capital”. 

A Wall Street Journal article recently proclaimed that, “Augmented Reality Is Finally Gaining Traction.”  Though AR and similar technologies such as Gestural Control are gaining traction with brands and customers, why has AR been unable to attract major investment capital to date?

Gartner’s Hype Cycle is one method to track emerging technologies and where ...

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4
JUN
0

Augmented Reality, Augmented Reality Data, Augmented Reality Patent, Augmented Reality Research, Kinect, Natural User Interface, NUI, Zugara OpEd

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Mcommerce Only 2.4% of Total U.S. Retail Sales by 2018: How Will Mobile Influence The In-Store Retail Experience?

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eMarketer retail sales projection 2018

eMarketer recently released it’s first ever forecast for total U.S. retail and retail store sales and the results are surprising – if you’re a ‘mobile first’ advocate.  Though U.S. total retails sales are projected to grow to $5.5 trillion by 2018, mobile commerce, or mcommerce, is only set to grow to 2.4% of total retail sales in ...

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27
MAY
2

Analytics, Augmented Reality, Augmented Reality Data, Augmented Reality Retail, Mobile Augmented Reality, Retail

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Nokia, Zugara and Virtuelle Bring Kinect-Based Virtual Dressing Room Experience To South African Malls

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Virtuelle Nokia Virtual Dressing Room Kiosk 1

Virtuelle, a Zugara reseller, recently partnered with Nokia and The Creative Counsel to bring Zugara’s Kinect-based Virtual Dressing Room platform, WSS for Kiosks, to South African Malls.  Multiple kiosk units have been placed throughout ...

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8
MAY
0

Augmented Reality, Event Marketing, Experiential Marketing, Kinect, Natural User Interface, NUI, Virtual Dressing Room, WSS For Kiosks, Zugara News

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Augmented World Expo – May 27 – 29

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AWE_2014_MainBanner1

Only 3 weeks are left before the Augmented World Expo (AWE) comes alive for 2014.  Held every year in Santa Clara, California, AWE is the largest global event for Augmented Reality.  Over the last few years, AWE has expanded beyond Augmented Reality to feature Gesture control and sensors (for the Natural User Interface), wearable technology, ...

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7
MAY
1

AR, Augmented Reality, Augmented Reality Retail, Kinect, Natural User Interface, NUI, Zugara News

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Mobile Augmented Reality & Natural User Interfaces Data (eMarketer)

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A recent study from eMarketer highlighted some encouraging data for Mobile Augmented Reality and Natural User Interface technology use in retail.  The first bit of data comes from a Mobile Shopping Tools study:

“Few consumers use augmented reality tools when shopping via mobile, but those who do are finding them extremely useful. In fact, while just 9% of US internet users surveyed by Catapult Marketing in November 2013 used mobile augmented reality tools when shopping for ...

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30
APR
3

Augmented Reality, Augmented Reality Data, Augmented Reality Research, Augmented Reality Retail, Natural User Interface, NUI, Retail

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Intelligent Dressing Rooms & Interactive Mirrors Influence Gen Y Shopping Experience (STUDY)

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Motorola_Shopping_Study_Main

Motorola recently released a very detailed and informative study covering technology and it’s impact on online and offline retail.  The 2014 Motorola Solutions Shopping Study covers topics including:

  • Retail technology that shoppers felt would influence their shopping experience (broken down by Generation)
  • Online, mobile and in-store technologies and relevant uses of these technologies in each channel
  • Retail associate views ...
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14
APR
3

Analytics, Augmented Reality, Augmented Reality Data, Augmented Reality Research, Augmented Reality Retail, Retail, Virtual Dressing Room, Virtual Style Sense, Zugara News, Zugara Thinking

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Zugara Featured In Mashable’s Augmented Reality Fitting Room Article

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Mashable recently featured Zugara in an article entitled, “When Will AR Replace The Fitting Room?” In the article, Mashable features Zugara’s Virtual Style Sense Technology (VSS) and reviews some of the current challenges of Augmented Reality-based Virtual Dressing Rooms (or Fitting Rooms).  While 3D based Virtual Dressing Rooms have a great future (and something Zugara has been working on for awhile), we’ve outlined in the past the problems with ...

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4
APR
0

AR, Augmented Reality, Augmented Reality Retail, Kinect, Natural User Interface, NUI, Retail, Virtual Dressing Room, Virtual Style Sense, Zugara News

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Samsung UK Fashion Zone & Virtual Style Sense

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Samsung UK recently released a video that shows Samsung’s Fashion Zone at RBTE with Zugara’s Virtual Style Sense Virtual Dressing Room technology in London.  A video of the Fashion Zone experience is embedded above.  The Fashion Zone was a great platform to show how different technologies ...

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25
MAR
0

AR, Augmented Reality, Augmented Reality Retail, Event Marketing, Experiential Marketing, Kinect, Natural User Interface, NUI, Retail, Virtual Dressing Room, Virtual Style Sense, Zugara News

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