In Brazil, Museu do Futebol (Museum of Football) has deployed 2 Kinect-based installations for museum visitors to try on virtual football (soccer) jerseys. The virtual dressing room experience is part of an interactive Libertadores exhibition and allows visitors to virtually join iconic Brazilian football teams. The installations are cornerstones of the exhibition will be available with our WSS for Kiosks software throughout the year.
Continue Reading →
Forbes recently posted a great infographic showing future trends in retail including virtual dressing rooms. This corresponds to other data we have been seeing lately showing that Virtual Dressing Rooms were rated as highest Augmented Reality use case for retail conversions. CMO’s have also selected Augmented Reality as a future ...
Continue Reading →Zugara is pleased to announce 2 new promotions we are offering for our WSS for Web and WSS for Kiosks virtual dressing room products.
Our WSS for Kiosks promotion is available for our virtual dressing room software optimized for Kinect v1 and Kinect v2. The promotion offers 20% off our quarterly or yearly licensing and is available until March 31st, 2015. You can view ...
Continue Reading →Posted by: Matthew Szymczyk
Virtual Dressing Rooms were rated highest Augmented Reality use case for potential retail conversions in a recent Accenture survey. The survey entitled, Life of the Digital Edge: How Augmented Reality Can Enhance Customer Experience and Drive Growth, can be viewed here (PDF).
Along with the interesting Augmented Reality use case survey results (pictured above), ...
Continue Reading →
MarketingCharts just released interesting results from an Economist survey of top marketers. PDF of the study is here. One of the areas of the study asked marketers to select future trends that would affect marketing by 2020. Augmented Reality and Virtual Reality were selected by 26% of CMO’s ...
Continue Reading →
Hungry Jack’s in Australia recently released a fun and innovative mobile augmented reality game for its fast food customers. Working with UserXMetrics and BBDO, Zugara helped to create this location-based augmented reality game experience. More on the game from UserX below:
Users are challenged to protect their Whopper ...
Continue Reading →
Well today was a big announcement and huge step forward for Augmented Reality. Microsoft announced the HoloLens as seen in the on stage demo above. You can read more about the announcement and view the live demo here. The actual HoloLens live demo pictured above starts at around the 1:37:00 mark.
Microsoft’s HoloLens ...
Continue Reading →2014 was a banner year for Augmented Reality Retail. 2nd generation technologies were finally available leading to more exciting AR experiences across multiple retail channels. At Zugara, we had an exciting year working with Kinect 2, Beacons and Mobile AR apps utilizing geolocation and geofencing.
2014 included a mix of current AR technology deployments as well as exciting 2nd generation devices that will drive ...
Continue Reading →
The Webcam Social Shopper virtual dressing room software for ecommerce sites has now launched in China! Based in Shanghai, Quantum Factory is a platform for innovative and exciting designers to manufacture, market and sell their imaginative apparel designs. Our WSS for Web software is ...
Continue Reading →
Zugara’s WSS For Kiosks virtual dressing room software was recently optimized with Kinect for Windows v2. Our first installation with Kinect v2 debuted with the Phillies Major League Baseball Team at Citizen’s Bank Stadium in Philadelphia. Working with ...